NBA will consider shortening games due to millennial attention spans
A 2015 study by Microsoft revealed that the average person's attention span in this wild world of technology and social media is down to eight seconds — which is less than that of a goldfish.
If you're an NBA fan and you're still reading this (and kudos to you, if you are) ... there's no need to worry. NBA commissioner Adam Silver has it covered.
You know those late-game situations, where timeout after timeout make the final 30 seconds last 10 minutes? During a press conference in London before the Denver Nuggets' 140-112 rout of the Indiana Pacers on Thursday, Silver noted that the league tracks the end of games — specifically the number of timeouts that are allowed — "very closely" and said the NBA's competition committee will likely take a "fresh look" at game length at the end of the season.